Brand and Marketing Communications Executive
Helena Frey Limited - Our client, a consumer Electronics company is seeking to fill the position below:
Job Position: Brand and Marketing Communications Executive
Job Location: Ikeja, Lagos
Industry: Consumer Electronics
Responsibilities
- Manage creative strategy, briefing, creative development and delivery of all the brand messages and communication for consumer electronics product.
- Partner with cross functional teams brand design, digital, media as well as geographies and categories to maximize quality, impact and efficiency for all campaign efforts.
- Manage timelines and deliveries throughout the entire creative process from strategy to delivery.
- Work closely with the Sales team to develop specific cross channel expression for each brand communication to build consumer awareness, loyalty and grow market share.
- Continuously generate diverse content- graphics and other communications in line with business objectives and field insights on consumer touch points.
- Build strong day-to-day relationships with key agency, creative and production partners.
- Be a thought partner, sales support leader and resource for sales team.
- Drive and report results that deliver against key campaign and business KPIs.
- Engage the market, business channels and management for better alignment of brand message and market perception
- Develop and share best practices for modern storytelling that enhances the brand communication and perception.
- Carry out market research to gain insights for better content development
Measurable Requirements
- Excellent communication skills - verbally, written and graphics
- Usable Business orientation
- Creative and out of the box thinking
- Result-Oriented
- B.Sc in relevant domain
- Eye for Graphics design and development
- Minimum of 4 years demonstrable brand management and marketing experience
Note: Only shortlisted candidates will be contacted.
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