Brand Manager Recruitment at Prisdav Consulting

PrisDav Consulting - Our client, a leading FMCG company in Nigeria is recruiting suitably qualified candidates to fill the position below:

Job Position: Brand Manager
Job Location: Lagos

Job Description

• Our client is seeking to recruit a Brand Manager to look after and expand key brands of the product portfolios
• The ideal candidate will in addition to brand management, be responsible for new product development (NPDs).

Job Summary

• To investigate, design, and assess new and existing company products
• Coordinate all stages of product development, from initial concept art, to finalization and distribution
• Assess gaps in the marketplace and find niches to market new products
• Work with market researchers to identify how to reflect a brand's attributes in a new product, ensuring customer value and satisfaction with that product.

Key Responsibilities

• Carry out market research in order to keep up to date with customer trends, as well as trying to predict future trends
• Develop strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands
• Analyse the success of marketing campaigns and creating reports
• Supervise, advertise, product design and other forms of marketing to maintain consistency in branding
• Meeting with clients and work with colleagues across multiple departments such as marketing and sales.
• Manage budgets and a team of junior assistants
• Organise events such as product launches, exhibitions and photo shoots.
• Work with sales/ trade marketing teams/agencies
• Understand trends and able to respond to customers’ wishes
• Any other assigned duty.

Required Qualifications

• B.Sc/HND in any business related field
• Master's Degree or an additional qualification is an added advantage.

Required Experience:

• 6-8 years cognate work experience
• FMCG experience; Understand market research
• Cognate experience in alcoholic business very germaine
• Handling of brands from ideation to implementation a strong requisite; this should include brand budget planning
• Relevant and vast skill set in the Brand space.
• Strong knowledge of social media and digital marketing
• Strong campaign activation and Trade marketing activations
• Data management using data to inform strategy
• Ability to leverage brands through social media, PR
• Experience working with other markets/ distributors.

Required Skills:

• Analytical skills and attention to detail
• Creativity and an ability to produce innovative and original ideas
• Team working skills
• The ability to manage and allocate budgets
• Written and verbal communication skills
• Time and project management skills, including the ability to work on multiple projects at the same time
• An ability to think strategically and come up with campaigns.

How to Appy
Interested and qualified candidates should send their CV to: pdc@prisdavconsulting.com using the Job Title as subject of the mail.

Note: Please do not apply if you do not qualify as only shortlisted candidates will be contacted.