Brand Strategist and Account Planner Job at Explicit Communication Limited

Explicit Communication Limited berthed in the Nigerian Integrated Marketing Communications shore in April, 1996 as a modest world class agency with clearly defined goals and aspirations aptly captured in the ethos "Think Big". As a fully fledged brand consultancy ensemble, we have carved a niche in brand nurturing right from conception through launch unto marketing efficiency; employing a combination of digital tradition IMC tools for optimum impact.

We are recruiting to fill the position below:

Job Position: Brand Strategist and Account Planner

Job Location: Mainland, Lagos
Employment Type: Full-time

Main Responsibilities

• Delight and retain the customers in line with the company's strategic goal.
• Bring new innovations to grow the business portfolio.
• Provides input into brands strategy review (situational analysis)
• Developing annual operating systems and channel plans with aligned brands priorities and objectives
• Managing Integrated Marketing Plan (IMP) & resulting programs
• Managing new product introduction and activation (NPI)
• Develops appropriate insight and ensures insights, channel & opportunities are incorporated into all strategies and plans
• Incorporate and manages the research processes with team where appreciate.
• Foster and manage new business strategies and opportunity.
• To expand the customer base of the business.
• Establish relationships with clients from African countries and other countries in a multicultural environment
• Identify and solve key cross-functional business challenges.
• Conduct market research, identify gaps, and lead solution development plays the ground.
• Responsible for gathering and analysing competitor information and developing activities to counteract anticipated competitor plans
• Tracks, analyses and evaluates all brand and trade initiatives to ensure business results are achieved.
• Develop & updates generic planograms and looks of success aligned to brand strategy
• Ensures communication to all relevant stakeholders during projects
• Ensures that all business management standards, processes and procedures are applied and adhered to in all activities.

Qualifications

• Candidates should possess a Bachelor's Degree with a minimum of 3 years of work experience.

Method of Application
Interested and qualified candidates should send their CV to: jovitaibie@explicitng.com using the Job position as the subject of the email.