Chief Marketing Officer at StreSERT Services Limited
Stresert Services Limited - Our client is one of the foremost Insurance companies in Nigeria. They are recruiting to fill the position below:
Job Position: Chief Marketing Officer
Job ref: CMO-002
Job Location: Lagos State
Reports To: Executive Director
Supervises: All Marketing Team
Job Summary
- To define and ensure the adherence to appropriate Marketing framework and procedures so as to minimize non-compliance with the policies & procedures as well as regulatory requirements.
Functions & Responsibilities
- Facilitate growth, sales, and marketing strategies at an Organization.
- Develop segmentation, competitive analysis/market intelligence prospecting, lead generation, product and market development.
- pricing, promotions, communications and budgets, sales force effectiveness, strategic planning, services units and revenue
- Retention and growth.
- Develop programs with quantifiable objectives to measure results.
- Implement and manage marketing budget.
- Leverage data and analytics to drive insights.
- Prepare overall marketing strategy.
- Modify or redirect business intelligence strategy.
- Increase revenue generation.
- Modify or redirect business intelligence strategy.
- Oversee and direct the efforts of the marketing team.
- Oversee the development of new products.
Key Performance Indicators
- Conducts Company’s marketing strategy.
- Comes up with various responsibilities, from marketing communication, market research, distribution channel management, to product development, sales management and pricing.
- Perform risk mitigation.
- Prepare overall marketing strategy.
- Develop and measure key metrics around the business including user acquisition, conversion rates, engagement rates, satisfaction and renewal rates
- Create product roadmap.
Skills / Competence Requirements
Required Knowledge, Skills & Abilities:
- Sound knowledge of Insurance processes
- Knowledge of NAICOM and other regulatory guidelines
- Operational risk
Generic Skills:
- Integrity
- Independent minded
- Analytical skills
- Attention to details
- Problem solving skills
- Resilience and Tenacity
- Interpersonal skills
- Good communication skills (oral & written)
- Supervisory Skills
- Leadership
- Coaching
- Initiative/Entrepreneurship/ taking ownership
- Conflict management
- Organization & coordination
- General managerial /administration
Professional Requirements
Qualification:
- First degree in any discipline. Relevant Masters’ degree will be an advantage
- Professional Membership
- A recognized professional certification such as CIIN will be an added advantage, etc.
Minimum Experience:
- Minimum of 15 years post qualification experience in Marketing and Business Development within the Insurance Services Industry.
Interested and qualified candidates should forward their CV's to: mgtpositions@stresert.com using ‘CMO-002’ as subject of application
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