Content Writer Job at Zedcrest Capital

Zedcrest Capital is a full service capital management firm, with core interests in fixed income securities trading, asset management and proprietary investments.

We are recruiting to fill the position below:

Job Position: Content Writer

Job Location: Lagos
Job type: Full-time
Job function: Content and Community Manager

Job Summary

• As a Content Writer, you will be responsible for shaping Zedcrest Wealth’s voice across all marketing and communication channels, both internal and external.
• You will manage copywriting and implement content marketing strategies that resonate with our communities.
• This role is ideal for someone who tells great stories, is a creative and independent thinker, thrives in fast-paced environments, and takes initiative without handholding.
• You will make finance understandable without oversimplifying key details, blending out the need for engaging social content with the rigor required for serious publications and platforms.

Responsibilities

• Plan, develop, and manage content delivery across all marketing channels (social media, website, blog, PR articles, email, newsletters).
• Conduct research to understand customer personas and track emerging trends in content marketing and financial literacy.
• Write short- and long-form content for Zedcrest Wealth’s website, blogs, email, and social media to increase brand awareness, lead generation, and community growth.
• Manage posting and publishing of content across allocated channels.
• Ensure tone, style, and voice are consistent with Zedcrest Wealth’s values and mission.
• Strategize and improve content delivery and promotion to meet business objectives.
• Work closely with the Research and Portfolio Management team to create research-driven, intelligent content that strengthens Zedcrest Wealth’s thought leadership.
• Apply basic SEO principles to content creation and publishing, ensuring optimized visibility and reach across search engines.
• Work closely with the Research and Portfolio Management team to create research-driven, intelligent content that strengthens Zedcrest Wealth’s thought leadership in financial literacy and wealth management.

Requirements

• Experienced level; 3-4 years of professional writing and editorial experience, preferably in the Fintech, Lifestyle, Education, or Startups.
• A diversified portfolio of writing samples is required.
• Demonstrated track record of writing and producing digital and print content for a range of target audiences.
• Track record of using purposeful storytelling to drive organizational impact and business results.
• Experience translating technical information into compelling human stories for a general audience.
• Understand storytelling and marketing copywriting trends across varied media types.
• Strong grasp of storytelling and marketing copywriting trends across media types.
• Basic understanding of SEO principles and ability to apply them to content strategy.
• Excellent project management skills and attention to detail.
• Openness to learning financial principles and concepts, with curiosity and adaptability to new knowledge.