Digital Marketing Manager Job at Asset and Equity Group

Asset and Equity Group is a team of multi-talented and dedicated professionals grounded in the basic principles of excellent promise delivery, customer centric, team work, integrity, responsible citizenry and respect for individuals. We focus on cultivating and maintaining relationships as our core values are Probity, Competence and Finesse with over 14 Years of outstanding results.

We are recruiting to fill the position below:

Job Position: Digital Marketing Manager

Job Location: Lagos

Job Brief

• If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
• Youshould have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will work with themarketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.

Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

• BS / MS degree in marketing or a related field.
• Communication skill (verbal and writing).
• Graphics design.
• Video making and editing.
• Corporate advertising.
• Oral communication.
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of website analytics tools
• Working knowledge of ad serving tools
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Basic I.T knowledge

How to Apply
Interested and qualified candidates should send their CV to: aanderecruits@gmail.com using the Job Title as subject of the email.