MARKETING EXECUTIVE

Marketing executives develop and oversee marketing campaigns to promote products and services. The role of a marketing executive can encompass creative, analytical, digital, commercial and administrative responsibilities:

• Conceive and develop efficient and intuitive marketing strategies
• Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
• Initiate and control surveys to assess customer requirements and dedication

Prospective candidate must possess:

• Proven experience as marketing executive or similar role
• Good understanding of market research techniques, data analysis and statistics methods
• Thorough knowledge of strategic planning principles and marketing best practices
• Excellent communication and people skills
• Strong organizational and time-management abilities
• Creativity and commercial awareness