Public Relations Officer Job in an Agricultural Firm

Bradfield Consulting Limited - Our client that have a new crop farm established in the agricultural area along Epe, Lagos, is seeking an experienced highly motivated and result-oriented candidates to fill the position below:

Job Position: Public Relations Officer
Location: Lagos
Level: Management
Employment type: Permanent contract
Job Purpose

• Public relations account executives are responsible for handling all aspects of planned publicity campaigns and PR activities.

Other Tasks Include:

• Planning publicity strategies and campaigns
• writing and producing presentations and press releases
• Speaking publicly at interviews, press conferences and presentations
• Providing clients with information about new promotional opportunities and current PR campaigns progress
• Dealing with enquiries from the public, the press, and related organizations
• Organizing promotional events such as press conferences, open days, exhibitions, tours and visits
• Analyzing media coverage
• Commissioning or undertaking relevant market research
• Liaising with clients, managerial and journalistic staff about budgets, timescales and objectives
• Designing, writing and/or producing presentations, press releases, articles, leaflets, ‘in-house' journals, reports, publicity brochures, information for web sites and promotional videos.

Qualifications and Training Required

• There are routes into PR for both University graduates and School leavers.
• A Degree in any subject is acceptable, although English, Management, Business or Media Studies, Marketing or Behavioral Sciences may be preferred by some employers. A PR postgraduate qualification can also be helpful.
• Work experience gained within the PR, marketing, fundraising, events promotion, or journalism trades may also be beneficial in your applications.

Key Skills for Public Relations Officers:

• Excellent communication skills both orally and in writing
• Excellent interpersonal skills
• Good IT skills
• Presentation skills
• Initiative
• Ability to prioritize and plan effectively
• Awareness of different media agendas
• Creativity