Country Brand Manager Job at Foton Motor
Foton Motor is a automotive company based in the Capital of China - BEIJING. Foton has an asset base of over RMB 30 billion with total of 40,000 employees. It is China’s top Commercial Vehicle producer with the largest market share and a full range of commercial vehicles manufactured in nine cities including the capital city of Beijing, and has R&D centers in China, Japan, Germany and Taiwan.
We are recruiting to fill the position below:
Job Position: Country Brand Manager
Location: Abuja
Job Description
This position is responsible for developing annual strategies and campaigns for the Nigeria market. With this plan, the incumbent shall ensure that core brand values are clearly communicated and measured for effectiveness.
Responsibilities
Formulate all brand communications for the Nigeria market.
Supervise dealership and after-sales construction projects according to EI standards and develop new brand experience standards and touchpoints that are based on EI standards.
Research and produce reports on competitive and benchmark brand events.
Formulate new product launch plans for the Nigeria market.
Produce marketing studies based on local market trends in the Nigeria market.
Develop B2B customer study and develop the business plan for the Nigeria market.
Other, as per request from Foton Motor.
Qualifications
Bachelor's degree or above; major in Global Marketing or Business Management is preferred.
Three years of experience in automotive industry in brand/product management role.
Created and managed online media campaigns.
Formulated and managed the communications strategy for new products and new product launches.
Planned and presented new brands and/or new products at launch events.
Non-residents: must possess Nigeria work visa.
Based in Abuja, Nigeria
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