Digital Marketing Expert / Social Media Manager Job at a reputable Real Estate firm

Talent Source Nigeria Limited - Our client in the real estate industry with luxurious buildings that are affordable and meets up with the state-of-the-art structural designs, is recruiting to fill the position below:

Job Position: Digital Marketing Expert / Social Media Manager

Job Location: Sangotedo - Ajah, Lagos
Employment Type: Full-time

Job Specification

• Candidate must have a strong sales track record on social media marketing and a grasp of current marketing tools and strategies.
• Preferred candidate must be able to lead integrated digital marketing campaigns from conception to execution.
• On this role, you will also closely work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and within approved budget.

Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report the performance of all digital marketing campaigns, and assess against set goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize the user experience
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
• Instrument conversion points and optimizes user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

• Degree in Marketing or related field
• Proven working experience in digital marketing field
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google AdWords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement.

Salary
Competitive.

Method of Application
Interested and qualified candidates should send their Resumes to: hr@keraehomes.com copying: talentsourcenig@gmail.com using the Job position as the subject of the email.