Marketing Manager

ICS Outsourcing is Nigeria’s leading Outsourcing provider incorporated in August 1994. We offer a comprehensive range of outsourcing services ranging from People Outsourcing to Sales BPO. We provide bespoke Business Support Solutions to all kinds and sizes of business.

We are recruiting to fill the position below:

Job Position: Marketing Manager
Job Location: Lagos

Job Description

• Marketing Manager Responsible for managing the company's marketing initiatives.
• Uses market research and analysis to direct marketing strategy and planning.
• Oversees the production of all promotional materials and marketing campaigns. Reports marketing and sales results to senior executives.

Job Duties

• Develops and implements strategic marketing plans and sales plans and forecasts to achieve corporate objectives for products and services.
• Develops and manages sales/marketing operating budgets.
• Plans and oversees advertising and promotion activities including print, online, electronic media, and direct mail.
• Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.
• Achieves satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.
• Ensures effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.
• Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.
• Monitors competitor products, sales and marketing activities.
• Establishes and maintains relationships with industry influencers and key strategic partners.
• Guides preparation of marketing activity reports and presents to executive management.
• Establishes and maintains a consistent corporate image throughout all product lines.
• Directs sales forecasting activities and sets performance goals accordingly.
• Directs staffing, training, and performance evaluations to develop and control sales and marketing programs.
• Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals.
• Represents company at trade association meetings to promote product.
• Meets with distributors, assisting sales representative with maintaining relationships and negotiating and closing deals.
• Liaison between inventory, logistics, production department and other related units.
• Analyzes and controls expenditures of division to conform to budgetary requirements.
• Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion.
• Reviews and analyzes sales performances against programs, quotes and plans to determine effectiveness.
• Directs product research and development.

Competencies:

• Business Acumen.
• Communication Proficiency.
• Customer/Client Focus.
• Leadership.
• Presentation Skills.
• Problem Solving/Analysis.
• Results Driven.
• Strategic Thinking.
• Technical Capacity.

Supervisory Responsibility:

• This position manages all employees of the department and is responsible for the performance management and hiring of the employees within that department.

Travel:

• Travel is primarily local during the business day, although some out-of-the-area and overnight travel may be expected.

Required Education and Experience

• Bachelor's Degree in Sales, Marketing or Business Administration or equivalent number of years of experience
• Five (5) years of related experience with progressive management experience in sales, marketing and distribution.

Method of Application
Interested and qualified candidates should send their Applications to: holugbue@icsoutsourcing.com