SALES & MARKETING MANAGER AT PWAN LEGEND REALTORS & INVESTMENT LIMITED

Job Title: Sales & Marketing Manager Location: Ikota, Ajah - Lagos Employment Type: Full-time Job Description As the Sales and Marketing Manager at PWAN Legend Realtors and Investment Limited, your primary role will be to lead and oversee the sales and marketing activities of the company. You will be responsible for developing and executing strategic plans to achieve the company's sales and marketing objectives, driving revenue growth, and enhancing brand awareness. You will work closely with the executive team and collaborate with other departments to ensure alignment with overall business goals. Key Responsibilities Sales Strategy: Develop and implement effective sales strategies to maximize revenue generation and achieve sales targets. Analyze market trends and competitor activities to identify opportunities for growth. Marketing Strategy: Develop comprehensive marketing plans to promote the company's real estate offerings and investment opportunities. Utilize various marketing channels, including digital and traditional media, to increase brand visibility and attract potential customers. Team Management: Recruit, train, and motivate the sales and marketing team. Provide guidance, coaching, and performance evaluations to ensure the team's success in meeting individual and collective goals. Lead Generation: Create and execute lead generation campaigns to attract potential clients and investors. Collaborate with the marketing team to optimize lead capture and nurturing processes. Client Relationship Management: Build and maintain strong relationships with existing clients and investors. Address client inquiries and concerns promptly, ensuring high levels of customer satisfaction. Collaboration: Work closely with the real estate development team to align marketing efforts with property launches and promotions. Collaborate with the finance department to optimize pricing strategies. Sales Presentations and Negotiations: Conduct sales presentations, negotiate deals, and close transactions with clients and investors. Ensure adherence to company policies and ethical standards during the sales process. Performance Analysis: Monitor and analyze sales and marketing performance metrics. Generate reports and provide regular updates to the management team on the progress toward targets. Budget Management: Develop and manage the sales and marketing budget. Allocate resources effectively to achieve the best possible return on investment. Market Research: Stay up-to-date with industry trends, customer preferences, and market dynamics. Use this information to identify new opportunities and develop targeted marketing campaigns. Key Performance Indicators (KPIs) Sales Revenue: Achieving and exceeding sales revenue targets set for the team and the company. Lead Conversion Rate: The percentage of leads generated that result in successful sales or investments. Customer Retention Rate: The percentage of existing customers and investors retained over a specific period. Market Share Growth: Measuring the company's growth in market share compared to competitors. Return on Investment (ROI): Evaluating the effectiveness of marketing campaigns and initiatives based on their ROI. Sales Team Performance: Assessing the sales team's individual and collective performance against set targets. Brand Awareness: Measuring the company's brand recognition and reputation in the target market. Customer Satisfaction: Collecting feedback from clients and investors to assess their satisfaction levels. Marketing Campaign Metrics: Evaluating the success of various marketing campaigns, including website traffic, social media engagement, and lead generation. Budget Compliance: Ensuring that sales and marketing activities operate within the allocated budget. The Sales and Marketing Manager's role is crucial in driving the success of PWAN Legend Realtors and Investment by effectively promoting its offerings, acquiring new customers, and maintaining strong relationships with existing clients and