Senior Brand Manager Recruitment at Prisdav Consulting

Prisdav Consulting - Our client, a leading FMCG company in Nigeria is seeking to recruit a suitably qualified candidate to fill the position below:

Job Position: Senior Brand Manager
Job Location: Lagos

Job Description

  • Our client is seeking to recruit a Senior Brand Manager to look after and expand key brands of the product portfolios
  • The ideal candidate will in addition to brand management, be responsible for new product development (NPDs).

Job Summary


  • To develop, own, design, and assess new and existing company products. Oversee all stages of product development, from initial concept art, to finalization and distribution
  • Develop strategies to close gaps in the marketplace
  • Work with market researchers to identify how to reflect a brand's attributes in a new product, ensuring customer value and satisfaction with that product.

Key Responsibilities

  • Build and develop a marketing team which is competent, commercially astute, dedicated and efficient
  • Manage nationwide marketing, advertising and promotional staff and all relevant activities
  • Develop new marketing strategies that will improve sales and revenue performance
  • Develop promotional material and distribution
  • Train the marketing team for prospective client meetings, presentations, etc.
  • Manage and develop a team of strong product line managers/merchants/buyers representing multiple categories to meet financial and operational goals
  • Expertly negotiate from a position of strength, using data to drive targets, and think holistically about cost inputs, including product costs, accruals for damage and freight, volume discounts, etc
  • Manage the budget and sales forecast
  • Any other assigned duty.

Required Qualifications

  • B.Sc/HND in any business related field
  • Master's Degree or an additional qualification is an added advantage

Required Experience:

  • 10-15 years cognate work experience
  • FMCG experience; Understand market research
  • Strong knowledge of social media and digital marketing
  • Strong campaign activation and Trade marketing activations
  • Data management using data to inform strategy
  • Ability to leverage brands through social media, PR
  • Experience working with other markets/ distributors.

Required Skills:

  • Analytical skills and attention to detail
  • Creativity and an ability to produce innovative and original ideas
  • Team working skills
  • The ability to manage and allocate budgets
  • Written and verbal communication skills
  • Time and project management skills, including the ability to work on multiple projects at the same time
  • An ability to think strategically and come up with campaigns.

How to Apply
Interested and qualified candidates should send their CV to: pdc@prisdavconsulting.com using the Job Title as subject of the mail.

Note: Please do not apply if you do not qualify as only shortlisted candidates will be contacted.