Social Media Manager Jo at Tespire

Tespire is and Edutech company Incorparted to help school handle their management software.

We are recruiting to fill the position below:

Job Position: Social Media Manager
Job Location: Abuja (FCT) 
Employment Type: Full-time
Work Schedule: Hybrid (4 days onsite, 1 day remote)
Occasional travels: Yes

Job Summary

• The Social Media Manager will be responsible for developing and executing creative strategies to strengthen Tespire’s brand presence across digital platforms and foster engagement with our target audience.
• This role requires the ability to communicate the value of intangible tech products and services, making complex solutions relatable, engaging, and shareable.
• The ideal candidate is both strategic and hands-on, with a proven ability to translate abstract product offerings into compelling social narratives that drive awareness, trust, and business growth.

Key Responsibilities

• Develop and implement a results-driven social media strategy aligned with Tespire’s business objectives.
• Manage and grow Tespire’s presence across key platforms, including LinkedIn, Instagram, X (Twitter), Facebook, and emerging channels.
• Create and curate engaging, relevant, and shareable content that simplifies and promotes intangible products/services to diverse audiences.
• Plan, execute, and monitor paid social media campaigns to boost brand awareness and lead generation.
• Collaborate with product, design, and marketing teams to ensure messaging consistency across all channels.
• Track, analyze, and report on key social media metrics to measure ROI and improve campaign effectiveness.
• Monitor industry trends, competitor activities, and audience conversations through social listening tools.
• Foster meaningful interactions with online communities, influencers, and thought leaders to position Tespire as an industry authority.
• Train and support internal teams on best practices for brand advocacy through social platforms.

Experience

• Hands-on experience developing and executing social media campaigns.
• Skilled in creating, scheduling, and managing multi-format content (text, images, video, infographics).
• Experience with social media tools, such as:
  • Analytics Tools: Google Analytics, Meta Business Suite, LinkedIn Analytics.
  • Design Tools: Canva, Capcut, Adobe Creative Suite..
• Experience with social media advertising and paid campaign optimization.
• Prior experience in tech or intangible product marketing is a strong advantage.

Salary
N150,000 - N180,000 Monthly.