MARKETING EXECUTIVE
Marketing executives develop and oversee marketing campaigns to promote products and services. The role of a marketing executive can encompass creative, analytical, digital, commercial and administrative responsibilities:
- Conceive and develop efficient and intuitive marketing strategies
- Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
- Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
- Initiate and control surveys to assess customer requirements and dedication
Prospective candidate must possess:
- Proven experience as marketing executive or similar role
- Good understanding of market research techniques, data analysis and statistics methods
- Thorough knowledge of strategic planning principles and marketing best practices
- Excellent communication and people skills
- Strong organizational and time-management abilities
- Creativity and commercial awareness
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