Business Strategy and Marketing Manager Job at FleetPartners Leasing Limited

FleetPartners is a transport networking platform that drives efficient and cost-effective transport solutions to corporate markets across Africa. We aggregate vehicle owners, drivers, workshops, corporate and retail commuters through our peer-to-peer long and short term vehicle rentals and fleet management framework.

We are recruiting to fill the position below:

Job Position: Business Strategy and Marketing Manager

Job Location: Lekki Phase I, Lagos
Job Type: Full-time

Responsibilities


  • Develop growth and development plans for the organization; articulate products and service offerings and key benefits.
  • Develop marketing strategy for the business in line with the business vision and objectives.
  • Develop and deliver appropriate field sales enablement tools.
  • Develop, establish and maintain marketing strategies to meet organizational objectives and drive business growth.
  • Demonstrate effective management of the marketing, advertising and promotional activities of the organization.
  • Conduct market surveys on current and new service concepts.
  • Develop partner networks and strategic partnerships using method driven approaches and processes to drive results through these partnerships.
  • Coordinate the management of ongoing relationships with existing partners and leverage those relationships to drive business growth.
  • Conceptualize new strategic initiatives that could be built around or benefit from corporate, commercial, government, bilateral organizations or other partnerships.
  • Develop systems and procedures in support of the identification, engagement and development of strategic partnerships.

Requirements

  • Experience in Marketing is a fundamental prerequisite.
  • Previous Managerial experience is compulsory.
  • Proven ability to develop marketing strategies and effectively communicate recommendations to executive management.
  • In-depth understanding of the company’s current products and future concepts.
  • Experience in identifying target audiences and devising campaigns that engage, inform and motivate them.
  • Up-to-date with latest trends and marketing best practices
  • Excellent understanding of the full marketing mix
  • Excellent written and verbal communication skills
  • Ability to think creatively and innovatively

Qualifications

  • A minimum of first degree in related field with at least eight years experience in relevant and related field.
  • Tech Savvy.
  • Excellent communication, leadership and negotiation skills.