Content Creator Specialist Job at GIG Mobility

GIG Mobility (formerly God is Good Motors) was founded in 1998 by Edwin and Stella Ajaere, and later led by their son Chidi Ajaere, who spearheaded a reinvention of the business in 2010.The company transitioned to becoming a technology-driven mobility provider, expanding beyond bus services to include other services like GIG Logistics etc.GIG Mobility has also expanded its operations outside Nigeria, entering Ghana in 2019.

We are recruiting to fill the position below:

Job Position: Content Creator Specialist

Job Location: Lagos
Employment Type: Full-time

Description

• We are looking for a vibrant female Content Creator Specialist who is not more than 27 years and is ready to work in a team with the ability to perform the responsibilities below

Responsibilities
Strategy & Planning:

• Collaborate with the marketing department to understand short- and long-term business goals.
• Develop and implement integrated content strategies across channels.
• Stay ahead of industry trends and proactively recommend content campaigns.
• Research and implement SEO tactics to increase organic traffic and brand visibility.
• Contribute ideas for campaign themes, content pillars, and storytelling frameworks.

Copywriting & Content Creation:

• Write clear, engaging, and strategic copy for website, social media, ads, emails, blogs, scripts, and podcast episodes etc.
• Draft and maintain engaging copy across public communications and branded platforms.
• Convert customer needs and feedback into customer-centric storytelling.

Social Media Management:

• Manage day-to-day content scheduling, posting, and monitoring across Instagram, TikTok, Facebook, X, and LinkedIn.
• Use tools (e.g., Meta Suite, Buffer, Notion) to keep calendars updated and performance tracked.
• Interact with the audience and grow community engagement and loyalty.

Video Creation:

• Create mobile-first short-form video content (Reels, TikToks, etc.) using just your phone + editing tools.
• Record, script, and edit authentic, brand-aligned visual content.
• Optimize videos for platform performance and virality to grab customer attention.

Visual Content & Design:

• Use tools like Canva, Figma, or Adobe Express to design basic static and motion graphics.
• Collaborate with designers when higher complexity is needed, but lead with fast-turnaround visuals.
• Contribute to brand aesthetics including logo treatments, taglines, and promotional designs.

Content Optimization & Reporting:

• Track content engagement, reach, and performance metrics.
• Analyze web and social data to optimize strategies and adjust quickly.
• Use insights to improve traffic, conversions, and user retention.

Compliance & Consistency:

• Ensure content aligns with brand voice, history, and future plans.
• Ensure all content adheres to copyright and data protection laws.
• Maintain consistency across platforms and campaigns.

Requirements

• Minimum of B.Sc. / HND in a related field.
• Content marketing, social media, or creative production experience.
• A focus on content marketing for a B2B technology business could be in a pure content role or a broader marketing role with some content marketing.
• Excellent writing skills and the ability to communicate at all levels.
• Track record of producing a wide variety of content.
• Video editing would be an advantage.
• Must present Portfolios with links to your writing samples and video content is required.

Method of Application
Interested and qualified candidates should send their CV to: jobs@thegiggroupng.com using the Job Position as the subject of the email.