Digital Marketer Job at DU opensource Limited

DU opensource was founded in 2008 with the greater purpose of delivering innovative and cost effective out-of-home media services that connect and engage audiences. The company was incorporated in 2010 as an Out-Of-Home Advertising Agency.

We are recruiting to fill the position below:

Job Position: Digital Marketer
Job Location: 
Lagos

Job Brief


  • We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts.
  • The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

  • Responsible for planning, developing, implementing and managing the overall digital marketing strategy of the brand.
  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram, LinkedIn, YouTube, Snapchat etc.)
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve user experience
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date

Requirements

  • Proven experience as Digital Marketing Executive or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • OND/B.Sc. in Marketing or relevant field

Salary
Negotiable + Incentives

How to Apply
Interested and qualified candidates should send their CV to: hr@DUopensource.com using the Job Title as subject of the email.