Growth Marketing Manager Job at Nexford University

Nexford University is a next-generation university based in Washington DC offering a competency-based learning model. Nexford's mission is to enable greater social and economic mobility by providing an affordable high-quality education that will positively impact millions of lives around the world.

We are recruiting to fill the position below:

Job Position: Growth Marketing Manager
Job Location:
 Lagos

Job Description


  • The Growth Marketing Manager at Nexford University will sit at the intersection of marketing, technology and data science, leveraging local insights from the corresponding market. 
  • Reporting into Growth Marketing Manager in London, you will be leading on the local growth marketing initiatives at Nexford University with a focus on learner acquisition. 
  • This is a critical role and the ideal candidate will need to demonstrate a high level of autonomy, creativity and responsibility. 
  • Perfect English is a must, with basic copywriting skills also required.

Key Responsibilities

  • Drive user acquisition and top-line growth leveraging the power of local marketing 
  • Lead on local traffic partnership initiatives by finding online partners to deliver high-quality leads
  • Onboarding plans for local partners including landing pages, emails, PR, Social Media 
  • Lead on local event marketing for learners and partners
  • Bring local knowledge and insights into country marketing strategy including acquisition, creative concepts & brand building
  • Basic copywriting for landing pages, emails, Social Media, PR.

Ideal Candidate Profile

  • 5+ years of growth marketing experience
  • Demonstrated experience in creating landing pages, emails and Social Media
  • Past experience with partnership marketing
  • Growth marketing mindset
  • Fluent spoken and written English 
  • Experience writing clear and concise email and product messaging
  • Experience working in different markets and sharp cultural awareness
  • A self-starter with initiative and drive, capable of executing rapidly and thriving in a demanding, result-oriented and high-paced environment.

Benefits

  • Work at a company with a social mission where you can make a real difference in the world 
  • A market-competitive salary commensurate with experience
  • Modern office in Lekki Phase, Lagos 
  • A friendly team in the US, UK, Nigeria, Egypt, Belarus and the Philippines
  • Contemporary collaboration tools
  • An entrepreneurial and highly stimulating environment.