Open Market Trade Executive Job at Kels Global Ventures

Kels Global Ventures is a recruitment company that seeks to provide business solutions to satisfy its clients' needs. We are a leading B2B distribution platform, connecting consumer goods brands with thousands of retailers across emerging markets. We are transforming traditional retail by driving digital inclusion, supply chain efficiency, and improved product accessibility across all trade channels. Our growing global footprint includes direct distribution and logistics solutions across Africa, Europe, and North America.

We are recruiting to fill the position below:

Job Position: Open Market Trade Executive

Job Location: Nigeria
Employment Type: Full-time

Job Aim

• The Trade Executive is responsible for ensuring effective merchandising and optimal visibility of brands within assigned open market stalls, wholesalers, and high-volume retailers.
• This includes managing inventory positions, maximizing sales, and driving sell-out for brands including Akai Batteries, Amabile Di Rosa, Mangrove, Prime, and Hell Energy utilizing TradeDepot's proprietary Account Manager App to efficiently track store activities, manage merchandising tasks, and facilitate inventory replenishment
• Duty and standards - measurable in terms of productivity, quality, and quantity. Please note that this list is not to be regarded as exclusive.

Responsibilities
Merchandising and Store Management:

• Ensure optimal merchandising of TradeDepot products across primary and secondary shelf locations.
• Adhere to and maintain brand-specific planograms and visual merchandising standards.
• Coordinate and oversee the deployment and usage of promotional materials (POSM), ensuring accurate implementation.

Sales and Stock Management:

• Actively drive in-store sales through effective merchandising, promotion execution, and customer engagement.
• Capture accurate inventory stock positions across all relevant store shelves.
• Monitor stock rotation rates closely to understand product movement and identify opportunities to boost sales.
• Provide timely updates on stock availability, proactively addressing low-stock scenarios to avoid out-of-stock occurrences.
• Use insights from the Account Manager App to recommend replenishments and restocking actions with a clear focus on increasing sales turnover.

Route and Activity Tracking:

• Follow assigned store visitation routes, ensuring compliance with scheduled visits.
• Utilize the Account Manager App Check-In feature to authenticate store presence and activity duration.
• Maintain and update route completion status daily.

Reporting and Analytics:

• Accurately record merchandising activities, inventory checks, and promotional activities through the Account Manager App.
• Leverage the AI-powered functionalities of the app to assist in data capture (OCR) and predictive analytics for inventory management.
• Regularly review mini-dashboard insights, including daily visit completion rate, total daily sales figures, and average in-store time to optimize productivity.

Tool andTechnology:

• Proficiently use TradeDepot’s Account Manager App (Merchandiser Profile) to perform daily merchandising tasks.
• Engage effectively with app functionalities including geolocation check-ins, stock capture, planogram compliance checks, promotional activity audits, and AI-driven stock replenishment recommendations.

Performance Indicators (KPIs)

• Daily route completion rate
• Inventory accuracy and timely restocking
• Compliance with promotional activities and POSM deployment
• Adherence to planogram standards
• Average time spent per store visit and task efficiency.

Expected Qualifications for the Role
Qualifications & Experience:

• Minimum of OND/HND qualification or equivalent.
• Previous experience in open market merchandising, preferably in the FMCG sector.
• Must own a smartphone with proficiency with smartphone applications, especially
• data capturing and inventory management apps.
• Good organizational skills and attention to detail.
• Strong communication and interpersonal skills.
• Must own a smartphone

Performance Measure (Variable Payout):

• Sales Performance (60%)
• Sales turnover (Value & Volume) achieved against monthly targets
• Stock rotation rates and incremental sales uplift from executed promotions.

Data Accuracy & Integrity (20%):

• Accuracy of captured inventory data is validated via periodic audits.
• Precision in promotional and merchandising data entry, including correct planogram adherence, promotional activities, and POSM deployment.

Route & Task Compliance (20%):

• Completion rate of daily scheduled store visits.
• Timeliness and reliability of check-ins/check-outs verified through the Account Manager App.

Method of Application 
Interested and qualified candidates should send their CV to: kelsgloballtd@gmail.com using the Job Position as the subject of the mail.