Digital Marketing Specialist
CAPAX 360 - Our client, is recruiting suitably qualified candidates, to fill the vacant position below:
Job Position: Digital Marketing Specialist
Location: Lagos
Job Functions
Planning, development, and execution of digital programs and campaigns including, SEO/SEM, email, social media, mobile and display campaigns:
- Design, build and maintain the company's social media presence. Including management of digital touchpoints, homepage and landing pages
- Increase brand awareness, promote company’s products and drive prospects to conversion
- Initiate effective marketing campaigns online and translate business goals into successful marketing campaigns
- Provide thought leadership and perspective for adoption on online brand communication
- Identify trends and insights, optimize spending and performance based on insight
- Collaborate with agencies and other vendor partners
- Brainstorm new and creative growth strategies
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels
- Responsible for planning and budgetary control of all digital marketing
- Ensure integrated marketing communications for all campaigns. Leverage events, PR, conferences, seminars and exhibitions online on relevant social media channels
- Measure and report performance of all digital marketing campaigns
- Evaluating customer research, market conditions, and competitor data
- Evaluate emerging technologies, keep the company at the forefront of digital media.
Deadline
25th May, 2017.
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