Tricycle Sales Representative

Fareast Mercantile Company Limited (FMCL) - The Chanrai Family put down roots in Nigeria in 1890 with trading at the centre of all commercial activity. Today, Fareast Mercantile Co. Limited our flagship company in West Africa has dedicated its resources to supply chain management through the import and distribution of products covering branded food, FMCG, appliances and tires for the best multi-nationals in the world.

Fareast Mercantile Company Limited (FMCL) is currently seeking to fill the position below:

Job Title: Tricycle Sales Representative
Location: Lagos
Job Description
Purpose of the position:

  • To ensure that FMCL products are visible and properly merchandise at Point of Purchase.

Main Responsibilities

  • Ensure Affordability, Availability, Visibility and Accessibility of all FMCL products in all relevant outlets in the assigned route.

Functional Responsibilities

  • Draw up Route plans
  • At least 25 calls per day, 70% productive calls with minimum sales of #120,000
  • Ensure proper display/merchandising of the products in neighborhood stores.
  • Sales strictly on Cash basis
  • Collect Data and reconciliation
  • Synchronizing TAB sales on daily basis.
  • Ensure value chain compliance and implementation


  • Basic product knowledge
  • Basic sales skills
  • Basic accounting skills
  • Interpersonal skills
  • Negotiation skills
  • Merchandising skills
  • Market development skills