Branding and Communication Specialist Job at Tati Consults

Tati Consults specializes in providing bespoke HR consultancy services and solutions to SMEs across Nigeria.

We are recruiting to fill the position below:

Job Position: Branding and Communication Specialist
Job Location: Lagos

Job Summary

• We are seeking an experienced Branding and Communications Manager to provide expert guidance on brand positioning, marketing strategy, and customer engagement on a consultancy basis.
• This role will focus on strengthening our brand identity, market presence, and competitive edge.

Key Responsibilities

• Develop and refine brand positioning, messaging, and overall identity to align with business objectives.
• Conduct market research and competitor analysis to identify trends, opportunities, and gaps.
• Create strategies to enhance customer engagement, loyalty, and brand perception.
• Advise on marketing campaigns, content strategy, and communication plans.
• Provide expert guidance on brand storytelling, visual identity, and digital presence.
• Develop brand guidelines and ensure consistency across all marketing channels and materials.
• Support internal teams with branding best practices and implementation strategies.
• Analyze brand performance metrics and provide actionable insights for growth.

Qualifications

• Proven experience as a Brand Strategist, Marketing Consultant, or in a similar external advisory role.
• Strong expertise in brand development, marketing strategy, and consumer behavior analysis.
• Excellent understanding of digital marketing, social media, and content strategy.
• Strong analytical skills and the ability to interpret market data into actionable strategies.
• Exceptional communication and storytelling abilities.
• Ability to work independently and provide strategic insights tailored to business goals.

Note: If you are a qualified brand strategist interested in this consultancy opportunity, please Apply.