Business Development Manager Job at Proforce Limited

Proforce Limited was incorporated in 2008 as a total defence solution provider specializing in armoured vehicles and personal protection. The company’s focus is on the delivery of confidence in protective mobility. We have developed a vibrant market for security and mobile protective products within Nigeria and Africa. PROFORCE has exploited its deep technical know-how to produce outstanding armored products for Government Agencies, Corporate Bodies, Diplomatic Communities and Private individuals within Nigeria and Africa.

We are recruiting to fill the position below:

Job Position: Business Development Manager


Job Location: Abuja (FCT) 
Employment Type: Full-time
Department: Sales & Marketing / Corporate Strategy
Reports To: General Manager / Managing Director

Job Summary

  • The Business Development Manager is responsible for driving revenue growth, expanding market presence, and developing strategic partnerships for the company’s automobile products and services.
  • The role focuses on identifying new business opportunities, strengthening dealership networks, securing fleet contracts, and increasing overall profitability.

Key Responsibilities
Business Growth & Market Expansion:

  • Identify and develop new business opportunities in both retail and fleet segments.
  • Expand dealership and distributor networks across target regions.
  • Drive sales of locally assembled/manufactured vehicles to corporate and government clients.
  • Develop and execute strategic market entry and expansion plans.

Client Relationship Management:

  • Build and maintain strong relationships with key clients, fleet operators, government agencies, and corporate organizations.
  • Lead contract negotiations and close high-value deals.
  • Ensure high levels of customer satisfaction and retention.

Strategic Planning & Analysis:

  • Conduct market research and competitor analysis within the automobile industry.
  • Develop pricing, sales strategies, and revenue projections.
  • Prepare periodic sales forecasts and business performance reports for management.

Collaboration & Internal Coordination:

  • Work closely with Production, After-Sales, Finance, and Marketing teams to align business objectives.
  • Support product launch initiatives and promotional campaigns.
  • Provide feedback from the market to guide product development and improvement.

Performance & Revenue Management:

  • Set and achieve sales targets and revenue goals.
  • Monitor key performance indicators (KPIs) for business development activities.
  • Develop strategies to increase profitability and market share.

Requirements & Qualifications

  • B.Sc./HND in Business Administration, Marketing, Economics, Engineering, or related field (MBA is an added advantage).
  • 7–10 years of experience in business development or sales within the automobile or manufacturing industry.
  • Proven track record of achieving sales targets and closing large deals.
  • Strong negotiation, presentation, and strategic thinking skills.
  • Excellent communication and relationship management abilities.
  • Proficiency in MS Office and CRM systems.
  • Ability to travel when required.

Key Competencies:

  • Strategic Thinking
  • Negotiation & Persuasion
  • Leadership & Team Collaboration
  • Market Intelligence
  • Result-Oriented Approach.

Method of Application
Interested and qualified candidates should send their Application Letter, Curriculum Vitae (CV), and relevant credentials to: hrm@proforcedefence.com using “Business Development Manager” as the subject of the mail.

Note: Only shortlisted candidates will be contacted.