Marketing Manager

Carlcare Development Nigeria Limited, a subsidiary of Transsion Holdings (formerly known as TECNO Telecom Limited), is a high-tech company specializing in the R&D, production, sale and service of mobile communication products.

We are recruiting to fill the position below:

Job Position: Marketing Manager
Job Location:
Lagos

Details

  • A firm in the in the telecommunications sector is looking for a suitably qualified professional to fill the position of Marketing Manager

Job Summary


  • The Marketing Manager will be responsible for developing, implementing, tracking and optimizing our Marketing campaigns across all platforms.
  • He/She will be required to remain brand-focused, and seek out new avenues, and ways of connecting with target audiences.

Key Roles and Responsibilities

  • Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
  • Deploy successful marketing campaigns and own their implementation from ideation to execution
  • Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Be in charge of marketing budget and allocate/invest funds wisely
  • Measure and report performance of marketing campaigns; gain insight and assess against goals

Experience & Qualifications

  • Minimum of HND/B.Sc. in any relevant subject
  • Minimum of 3 years of relevant experience in a Marketing.
  • Minimum of 5 years of Retail industry experience
  • Required Competencies and Attributes
  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate target audience.
  • Previous experience leading teams
  • Solid knowledge of website analytics tools (e.g., Google Analytics)
  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
  • Good taste, a sense of aesthetics and a love for great copy and witty communication
  • Up-to-date with the latest trends and best practices in online marketing.
  • Excellent verbal and written communication
  • Organized and able to meet deadlines
  • Great team player
  • Strong Customer-Service Skills
  • Detail-Oriented.