Marketing Manager

Carlcare Development Nigeria Limited, a subsidiary of Transsion Holdings (formerly known as TECNO Telecom Limited), is a high-tech company specializing in the R&D, production, sale and service of mobile communication products.

We are recruiting to fill the position below:

Job Position: Marketing Manager
Job Location: Lagos

Details

• A firm in the in the telecommunications sector is looking for a suitably qualified professional to fill the position of Marketing Manager

Job Summary

• The Marketing Manager will be responsible for developing, implementing, tracking and optimizing our Marketing campaigns across all platforms.
• He/She will be required to remain brand-focused, and seek out new avenues, and ways of connecting with target audiences.

Key Roles and Responsibilities

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies and vendors
• Be in charge of marketing budget and allocate/invest funds wisely
• Measure and report performance of marketing campaigns; gain insight and assess against goals

Experience & Qualifications

• Minimum of HND/B.Sc. in any relevant subject
• Minimum of 3 years of relevant experience in a Marketing.
• Minimum of 5 years of Retail industry experience
• Required Competencies and Attributes
• Demonstrable experience in marketing together with the potential and attitude required to learn
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate target audience.
• Previous experience leading teams
• Solid knowledge of website analytics tools (e.g., Google Analytics)
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
• Good taste, a sense of aesthetics and a love for great copy and witty communication
• Up-to-date with the latest trends and best practices in online marketing.
• Excellent verbal and written communication
• Organized and able to meet deadlines
• Great team player
• Strong Customer-Service Skills
• Detail-Oriented.