Head, Sales and Marketing Job at Trithel International Company Limited

Trithel International Consulting - Our client, a distinguished Hospitality Group in Abuja seeks to employ a personable, dynamic, innovative and hardworking individual with strategic and practical sales and marketing experience in the vacant position below:

Job Position: Head, Sales and Marketing 
Job Location:

Job Description

  • The successful candidate will be responsible for managing the Sales and Marketing function for a particular Hotel or grouping of Hotel.

Key Job Outcomes

  • Driving the brands sales and marketing strategy for the Hotel and directly supports the overall relevant business strategies, business plans and revenue budgets.
  • Managing the sales and marketing team of the hotel (if applicable).
  • Developing the sales and marketing skills of the sales and marketing team through training and other useful methods.
  • Driving increasing conferencing, accommodation and food and beverage sales in respect of the hotel.
  • Developing and implementing appropriate reporting tools and formats for the brands Directors and other relevant departments.
  • Opening up sustainable new markets and/or market segments for the hotel.
  • Liaising with other departmental Heads to ensure seamless coordination of sales activities, ensuring deliverance of targets.
  • Ensures that the sales teams maintain ongoing contact with key hotel clients in corporate and trade sectors.
  • Ensures up to date promotional material is regularly distributed to relevant segments, third party sales agents, reservations, as well as internally at the hotel.
  • Ensure seamless coordination of marketing and PR activities, supporting specific sales actions throughout the various marketing channels.
  • Actively liaise with Yield/Revenue manager ensuring satisfactory conversion % of business enquiries.
  • Communicate and brief all relevant parties re Sales and Marketing efforts – monthly. Designing, implementing and refining of the performance indicators which are used in measuring the effectiveness of sales and marketing efforts.
  • Building and maintaining personal relationships with key clients.
  • Ensuring key site inspections and media visits are effectively coordinated and shown around the brand properties.
  • Monitoring competitive activity at industry level and amending strategy accordingly.
  • Overseeing and participating in activities at local and international trade exhibitions.
  • Ensuring that the hotel benefits measurably from technology-driven channels such as the Internet and very specifically the hotel website and online booking system.
  • Ensuring that the hotel benefits from growth channels such as online third party intermediaries, online travel agencies and corporate digital booking platforms.
  • Monitors and measures all Sales and Marketing efforts, produces monthly effectiveness reports re these activities for the previous period.
  • Fully familiarised with all brand policies, as well as hotel programmes offered such as loyalty programmes, audit and service measurement programmes and merit awards.
  • Demonstrate exceptional level of professionalism, maturity and emotional intelligence at all times.
  • Writes the sales and marketing business plan for the Hotels. ?Coordinates and distributes promotional materials to sales agents, central reservations systems and third party agents.
  • Plans and coordinates activities at trade exhibitions.
  • Designs and writes response letters to special markets, research survey specialists
  • Entertains and shows key clients around the premises.
  • Manages subordinates in the Sales and Marketing function if applicable.
  • Ensures that the hotel sales staff compliment is managed in accordance with company policy and procedures.
  • Develops the staff in the department through training.
  • Carries out staff appraisals in accordance with company policy.
  • Performs any additional tasks when and where required by the General Manager and/or Ace Hospitality executives.

Experience and Qualifications

  • A good degree in Marketing, Business Administration or any Social Science.
  • Minimum of 2-3 years experience in Sales and marketing particularly in Abuja.
  • Verifiable Proven ability to achieve sales target.
  • Proficient in the use of MS Office.

Skills and Abilities:

  • Excellent negotiation and persuasive skills.
  • Excellent communication and report writing skills.
  • Effective presentation skills.
  • Excellent interpersonal and relationship building skills.
  • A team player.
  • Very good computing skills.
  • Resilient and tenacious.
  • Ability to speak Hausa will be an added advantage.


  • 25-30 years.

How to Apply
Interested and qualified candidates should send their CV in PDF format to: recruitment@trithelconsulting.com using "Head, Sales and Marketing" as the subject of the mail.