Public Relations & Digital Marketing Strategist Job in Lagos
We are an innovative event management company in Lagos, specializing in event planning, coordination, and decor.
We are recruiting to fill the position below:
Job Position: Public Relations & Digital Marketing Strategist
Job Location: Lekki, Lagos
Employment Type: Full-time
Industry: Event Management
Reports To: General Manager / CEO
Job Description
- We are looking for a dynamic and creative PR & Digital Marketing Strategist to shape and manage our brand narrative, grow our digital presence, and drive client engagement across all platforms.
- The ideal candidate is both strategic and hands-on capable of crafting compelling marketing campaigns, managing public relations, analyzing digital performance, and ensuring consistency in brand messaging across all touchpoints.
Key Responsibilities
- Develop and implement integrated PR and digital marketing strategies that support business goals
- Manage the company’s online presence including website, email campaigns, social media platforms, and online advertising
- Create, curate, and schedule engaging content for all digital platforms
- Analyze campaign performance using analytics tools; report on ROI, engagement, lead generation, and recommend improvements
- Conduct competitor research, market analysis, and customer insight reviews
- Coordinate with event and creative teams to promote services, client projects, and campaigns
- Monitor media coverage and manage public relations efforts, press releases, influencer partnerships, and brand mentions
- Maintain marketing calendars, budgets, promotional schedules, and third-party vendor relationships
Job Requirements
- Bachelor’s degree in Marketing, Public Relations, Communications, or related field
- 3+ years of experience in PR, digital marketing, or communications (experience in the event or hospitality industry is a strong advantage)
- Excellent writing, storytelling, and content creation skills
- Proficient in Google Analytics, Meta Business Suite, email marketing tools, and social media management platforms
- Strong understanding of brand management, digital trends, and media relations
- Organized, self-motivated, and able to multitask across projects
- Knowledge of SEO and performance marketing tools is a plus.
Method of Application
Interested and qualified candidates should send their Resume to: kingofevents85@gmail.com using the Job Position as the subject of the mail.
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